Learning Animations - Easy Tools for Better Engagement
One of the most fundamental factors in fostering learning engagement is your learning content. In the age of mobile and digital technology, our learning content needs to move past text, simple pictures, documents and presentations. Modern digital learning requires storytelling: experiences that capture the learner's attention and won't let go. Learning animations have proven to be one of the best tools for uplifting the engagement levels of learners. Animations enable us to tell stories and communicate through multiple different mediums. However, the best thing is that learning animations have become very low-threshold to take up on, thanks to technology.
We'll be sharing more on engagement through animations later, but now, lets look at what makes them great. Here's an animation explaining why learning and development professionals as well as learners like animations.
As the video explains, there are some key benefits to animation over other content formats.
Why do learners like animations?
There are a few key reasons why animations work for the learners.
- Animations communicate in text, moving pictures, sounds, music and voice-overs, all at the same time. Content that would require lengthy text to describe can be easily communicated in digestible chunks with animations. Visuals set the scene, music keeps the rhythm. Sounds and music reinforce key messages.
- Real life situations can be easily mimicked through animations. A major hurdle for learners is the inability to visualise how learning content related to their daily jobs. By setting the scenery with animations, you're giving your learners the required context. This helps them to relate to the situation and material at hand, which increases engagement.
How about L&D professionals? Why should they like animations?
Setting aside engagement, learning retention and user preference, here are two simple things why animations are great for L&D professionals.
- Animations are easy to make compared to traditional videos. There is no need for trained video professionals or lengthy production processes. With modern tools, you can make animations like the one above in just a matter of hours rather than days.
- Animations are also relatively cheap to produce. As there is no need for expensive video equipment or dedicated production staff, the expenses stay under control. Thanks to the intuitive user experience of animation tools, you can develop the required skills in-house.
Henceforth, the animations tackle the two major problems of L&D professionals; budget and resources. As a result, they are great addition to the every professional's toolbox, especially when considering the positive impact learning animations can have on your learning experiences.
In case you want to boost your digital learning strategy with animations, here's probably the best animation tool available globally
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