How to Deliver Personalised Learning Experiences?
We have moved on to an era of personalization. One size no longer fits all (well, it never did…) and we’ve realized that. In our daily lives, everything is getting more and more personalized. And that’s increasingly the direction in the sphere of professional and corporate learning as well. While people are struggling with corporate training due to the lack of relevance and meaningfulness, they have also got access to many consumer grade learning services that offer highly personalised experiences. Having seen the greener pastures, people are nowadays looking to receive similar personalised opportunities in the workplace as well.
This naturally has become a challenge for corporate L&D teams as well, as delivering personalised learning experiences requires more effort than the one size fits all – approach. However, it’s not just a burden, as investing the effort required generally results in higher learner engagement and better results.
So, how should we go about all this? Here are a few fundamental concepts to consider for delivering effective personalised learning.
Personalised learning experiences should give control to the learners
Traditionally, corporate training and learning follows a top-down approach. There’s often a single, highly linear way of progressing through a course. Furthermore, there’s a tendency to pack simply too much content into learning activities to ensure there’s something for everyone. But none of this really works.
Rather, the learner should have much higher control on the what, how, when and where of the learning experience. Content should be personalised based on data, while providing omnichannel access to it. Furthermore, learning experiences should be “unrestricted” and non-linear, enabling employees to fill their knowledge gaps as they need.
Now, let’s look at a few important things in more detail and how to implement them.
Let everyone learn at their own speed
We all learn slightly differently. As our experiences and prior exposure to topics varies by a lot, different individuals require different times to master a particular topic. While providing some kind of a time framework for learning progress is probably required, you shouldn’t control it too much. Let learners progress at speeds they are comfortable with, and provide them with the support they may need. After all, all jobs are different too and everyone doesn’t have the same time to commit to learning.
Stop pushing, focus on pulling
Mandatory is a dreadful word. Psychologically, making learning mandatory is not necessarily a good option. Unless the learning is truly great, and matches the needs and context of the employees perfectly, it’s likely that the employees feel you’re wasting their time. Hence, the learners don’t really learn and the L&D doesn’t get results.
Instead of ‘pushing’ content, organisations should focus on ‘pulling’ the learners to it. By making relevant resources available and known through data analytics, machine learning and recommendations, you’re putting the initiative on the learner. Thus, the uptake is of higher quality, due to the existing intrinsic motivation for the topic. By enabling choice, learning tends to also become more self-regulated, autonomous and continuous. It’s no longer a nuisance, but rather a meaningful medium of support for both the short and long term goals of the employees.
Align learning with employees’ objectives
Like previously mentioned, most of corporate learning fails because of lack of relevance. Employees don’t see the value in the training or realistic ways of implementing it at the workplace. Thus, there can be value in letting employees set their own learning objectives. Setting personal learning goals fosters ownership and responsibility. Furthermore, it also enables multiple definitions of success, instead of just the one “defined by the corporate”. After all, we learn for different reasons as well. Some are learning to climb the career ladder, some to enable lateral moves and some just to stay competent and up-to-date.
As you let the employees set their own objectives, you can also offer them personalised learning paths. People with different goals probably need different types of content and resources to tap into.
How does technology help in delivering personalised learning experiences?
While you can do a lot of the above even without technology, it certainly helps. Different learning technologies help to streamline the whole personalised learning experience delivery process. Advanced data capabilities available today help to ensure that the approach remains scalable, and minimal manual intervention is needed.
The leading platforms out there provide capabilities for curating personalised learning paths. They also provide ways of collecting learning data on an individual level. Connecting this with performance data gives an unparalleled picture of the individual’s learning and resulting effects in performance.
Personalised learning is not just a gimmick, but rather a topic requiring careful explorations. It not only helps to satisfy the demands of employees, but ultimately has the power to bring corporate learning activities to a whole new level of relevance and context, and consequently, results. So, start looking at your workforce as individuals with varying needs, rather than as grey mass represented by numbers on an excel file. And if you need help in that, or just someone to kick you in the right direction, we can help. Just contact us here.